Kaitlyn Lowes joins Sightmark’s “On the Mark” podcast and delves into what it takes to be a social media influencer in the outdoor industry. She discusses her goal to get more people involved in the shooting sports, and hunting lifestyle, through the “Stewards of the Wild” program, and how they help people by providing mentorship and opportunities to those who need it. She also discusses one of her most memorable hunts and how she mastered hunting on horseback.

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Jeff Hamilton, host of the “On The Mark Podcast”, introduces James Sellers, President of Sightmark. They discuss James’ upbringing, beliefs, and his lasting determination to get more people involved in the outdoors industry. James also discusses Sightmark’s evolution from start-up to a large-scale optics company specializing in digital optics.

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